Bartercard’s cashless currency is becoming a popular choice for employers to incentivise their employees, rewarding additional bonuses and providing staff gifts. You might think Bartercard’s benefits can only be used to get more customers, but in fact they can also be used to incentivise performance within your talented team! Continue reading to learn why more and more New Zealand businesses are turning to Bartercard to supplement their workers’ compensation.
Read MoreRemunerating Your Employees with the Help of Bartercard
Topics: unrealised potential, increase sales, business needs, networking, rewarding staff, trade dollars
5 Easy Steps to a Greater Return on your Marketing Dollar
You work hard for every dollar you earn in your business. The last thing you want is to waste it on hit-and-miss advertising or marketing campaigns. You need to make sure your investment in marketing is working for you and giving you the greatest possible return.
As you plan, measure and track your marketing efforts, you will learn what works (and doesn’t) for your business. Then you can focus your efforts on the right type of marketing to generate the best results.
Read MoreTopics: growing your business, attracting new customers, market research, save cash, content marketing, increase sales, business needs, trade dollars
How to Revive Your Business with Bartercard
No matter how long you’ve been in your business or how smoothly you run it, you can be sure that at some point there will be challenges. That’s simply the nature of business. There are times when you’ll get off track, experience a downturn or hit a plateau. It doesn’t mean you have to stay there for long. Here are four tips on how you can revive your business with Bartercard and get back on the path to success.
Read MoreTopics: increase profit, increase cash flow, save cash, trade exchange, increase sales, trade dollars
Four Helpful Ways to Make Your Workday More Productive
Every business owner knows there just aren’t enough hours in the day. Working 50, 60 even 80 hours a week seems to have become the norm. Perhaps sometimes that’s what it takes, but maintaining such a strenuous pace over an extended period can take its toll.
Read MoreTopics: Workplace productivity, increase profit, increase cash flow, fill downtime, increase sales, rewarding staff
The Little Things That Help Your Business Attract New Customers
Businesses are always looking for more ways to get more customers. Without well-defined objectives and a well-planned marketing strategy, it can be a challenging task, to say the least. What business owners need to know is it all starts with defining your business goals, reviewing who you are as a brand, and what strategies are most suitable to employ when it comes to acquiring new customers and sustaining the ones you have. In short, businesses need to be open to improving their sales and marketing sector for their company to grow. There are no shortcuts when it comes to attracting, converting, and retaining customers. However, there are little ways to make your business more visible to potential customers.
Read MoreTopics: attract new customers, build business networks, increase sales, business needs, customer loyalty
New Customers Vs Returning Customers: Which are More Important?
Customers, new or old, are crucial for running a successful business. However, while all types of customers are equally important, new and old customers require different marketing strategies. What is even more daunting is the fact that they both react differently to certain marketing strategies, and thus need to be approached differently as well.
Read MoreTopics: growing your business, increase cash flow, small business, attract new customers, increase sales, business needs
The Benefits of Bartercard as an Additional Income Stream
Very few businesses in the world would willingly say “no” to more sales. After all, businesses exist to increase profit, and business owners and employees are working to earn a living and support their families. However, generating those additional sales can be a major challenge. Clients don’t just fall into our laps. Often, you have to invest a lot of time and effort in marketing before you see any results.
Read MoreTopics: business strategies, growing your business, increase cash flow, small business, attract new customers, save cash, business blog, increase sales, barter, business needs, networking
Embracing Change to Grow Your Business
Building a business into a stable, profitable enterprise takes an enormous amount of time, effort, investment, and resources. For that reason, it probably comes as no surprise that many business owners become very cautious about making major changes once they do achieve such stability and profitability. Unfortunately, those instincts can get in the way of their business’ continued growth and long-term success.
Read MoreTopics: business strategies, growing your business, small business, attract new customers, save cash, trade exchange, build business networks, unrealised potential, increase sales, business needs
What Business Owners Should Know About Lead Generation
Leads are the backbone of any business. Your business wouldn’t exist without them, so where should you go to dig them up? Below, we’ll explain all there is to know about lead generation, and how Bartercard can help.
Read MoreTopics: growing your business, attracting new customers, increase cash flow, increase sales
How is Technology Changing B2B Networking?
Plenty has been written about how technological advances allow businesses to better connect with their customers, but what about with each other? How well is your business keeping up with changes in the B2B networking arena? These days, keeping pace with change in the business world is harder than ever. However, for those ready and willing to put in the work, these rapid changes to B2B networking represent a terrific opportunity to separate yourself from your competition.
Read MoreTopics: small business owner, increase cash flow, attract new customers, save cash, build business networks, increase sales