One of the integral facets of achieving business growth and increasing profit is hiring a team of high-performing employees who can do the job efficiently. Hiring effectively is one of the most important business growth strategies, but there’s still no guarantee that your current staff will stay with your company permanently.
Read MoreTopics: business strategies, Workplace productivity, unrealised potential, rewarding staff, trade dollars
Emails are a necessary part of everyday business communication. They can also be a major distraction that eats up your time and negatively affects your productivity. With emails now on your phone, it’s even easier for your attention to be hijacked by the ‘ping’ of every notification, losing valuable time that should be spent growing your business and getting more customers.
Read MoreTopics: business strategies, small business, business blog, business needs, marketing
The most basic way that businesses make a profit is to sell their goods and services. To do so first requires that businesses provide a good or service, then to market that product and make sales. However, there are two very different channels that businesses can sell through. Selling directly to consumers, or “business-to-consumer” (B2C) marketing, is an entirely different operation than selling directly to other businesses (“business-to-business”, or B2B).
Read MoreTopics: business strategies, buyer demand, small business, business blog, business needs, marketing
As a small business owner, consistent, constant marketing plays a big part in making sure your audience knows you, what you offer and what makes you unique. It would be great to simply open the door to your business every day and wait for the customers to roll on in. In reality, we know that doesn’t happen without a LOT of effort.
Read MoreTopics: business strategies, growing your business, increase cash flow, social media, small business, content marketing, increase sales, trade dollars
It’s something every business owner knows they need to do but very few put aside the time for it. Not surprisingly, it’s those who do that tend to be the most successful. Strategic planning is essential to the development and growth of your business. So why is it like pulling teeth to get business owners to sit down and focus on it? The answer is clear. You’re too busy working IN your business to take a step back and work ON your business. Strategy and planning is put on the backburner while you deal with more pressing issues.
Read MoreTopics: business strategies, growing your business, increase profit, small business, attract new customers, business needs
Do you know what Apple Inc, General Motors and Amazon have in common? Except for the fact that they are among the most successful companies in the world, there is one more thing – they continue to add new products to their existing portfolio. Despite being giants in their own right, they know the value that product line expansion brings to business and are constantly looking for opportunities to develop a new line of product.
Read MoreTopics: business strategies, growing your business, increase cash flow, expand your product line, build business networks, business needs
Very few businesses in the world would willingly say “no” to more sales. After all, businesses exist to increase profit, and business owners and employees are working to earn a living and support their families. However, generating those additional sales can be a major challenge. Clients don’t just fall into our laps. Often, you have to invest a lot of time and effort in marketing before you see any results.
Read MoreTopics: business strategies, growing your business, increase cash flow, small business, attract new customers, save cash, business blog, increase sales, barter, business needs, networking
Building a business into a stable, profitable enterprise takes an enormous amount of time, effort, investment, and resources. For that reason, it probably comes as no surprise that many business owners become very cautious about making major changes once they do achieve such stability and profitability. Unfortunately, those instincts can get in the way of their business’ continued growth and long-term success.
Read MoreTopics: business strategies, growing your business, small business, attract new customers, save cash, trade exchange, build business networks, unrealised potential, increase sales, business needs
Online Reputational Management (ORM) is vital to any business. One poor Google review or post (whether justified or not) can have a significant impact on your business. With social media such a popular channel for people airing their views, you could have a serious problem if that one person with a negative experience of your brand happens to have thousands of followers.
Read MoreTopics: business strategies, digital, social media, branding, business blog
Adelaide Hills Retreats, formerly Adelaide Hills Country Cottages, incorporates new levels of luxury in every way, offering its clients unrivalled retreats in the Adelaide Hills. They have been a Bartercard member since 2006 but hadn’t really been taking advantage of the full benefits of the network, until they were introduced to Presente Marketing Australia.
Read MoreTopics: business strategies, growing your business, increase cash flow, buyer demand, attract new customers, build business networks, motivation
