Bartercard is a platform where businesses can barter trade their goods and services using trade dollars. Joining this immense online marketplace offers numerous benefits for a business owner just like you. It aids your business by turning your excess inventory, spare downtime, and vacant seats into additional sales—expanding your business and profits.
Read MoreHow Bartercard can help with market research
Topics: market research, build business networks, unrealised potential, increase sales, business needs, networking
5 Easy Steps to a Greater Return on your Marketing Dollar
You work hard for every dollar you earn in your business. The last thing you want is to waste it on hit-and-miss advertising or marketing campaigns. You need to make sure your investment in marketing is working for you and giving you the greatest possible return.
As you plan, measure and track your marketing efforts, you will learn what works (and doesn’t) for your business. Then you can focus your efforts on the right type of marketing to generate the best results.
Read MoreTopics: growing your business, attracting new customers, market research, save cash, content marketing, increase sales, business needs, trade dollars
Does Gender Equality Within Your Staff Affect Your Profit Margin?
Have a look around your office. What do you see? If the answer is just a bunch of men, then you have some work to do. The facts are in: Gender diversity in the workplace is more than an ethical imperative in our modern culture. It’s also just plain good for business.
Read MoreTopics: growing your business, increase profit, increase cash flow, market research, Leadership, unrealised potential, business needs
Your Guide to Going Global: How to Expand Your Business
The time has come for you to expand your business horizon and go global. You have a great product and now you want to get more customers so that everyone will know about it! So, how do you start promoting your business on a global scale?
Read MoreTopics: growing your business, increase profit, strategy, buyer demand, expand your product line, market research, attract new customers, save cash, trade exchange