Finding business partners that share similar markets to you can help you leverage your business, increase business profits, and expand your customer base. The problem is many business owners are scared off by the statistics - at least 50% of partnerships fail in the first 2-3 years! That’s enough to make any business owner decide to tough it out alone.
Read MoreTopics: growing your business, strategy, small business, trade exchange, build business networks, networking, trade dollars, marketing
Topics: bartercard, small business, build business networks, goals, increase sales, business needs, networking, trade dollars
Small-to-Medium Enterprises (SMEs) often lack the sheer size they need to compete with much larger, international firms. Doing business in an environment where you’re one of the smaller fish is difficult, which is why smaller businesses often align their objectives with other, similar businesses to create business networks. These networks let SMEs work together to accomplish larger objectives, which increases their competitiveness with bigger companies, and as such, they’re very important for the businesses involved.
Read MoreTopics: small business, attract new customers, build business networks, business blog, increase sales, networking
It’s not surprising to see a significant shift of practices when it comes to business networking. The world has adopted new ways to network that are no longer limited to face-to-face interactions. For a long time, business owners have attended meetings, events, and tradeshows to expand their contact base. Today, thanks to fast-paced technology, online networking sites have become common in the realm of making business connections.
Read MoreTopics: small business owner, strategy, small business, attract new customers, build business networks, unrealised potential, business needs, networking, trade dollars
Bartercard is a platform where businesses can barter trade their goods and services using trade dollars. Joining this immense online marketplace offers numerous benefits for a business owner just like you. It aids your business by turning your excess inventory, spare downtime, and vacant seats into additional sales—expanding your business and profits.
Read MoreTopics: market research, build business networks, unrealised potential, increase sales, business needs, networking
Business networking is an essential growth strategy to scale up your business and create a real impact on your bottom line. Finding a supportive network can help you find true value in your work, as you help your customers with your products and services, while making authentic connections.
Read MoreTopics: attract new customers, trade exchange, build business networks, increase sales, business needs, networking, trade dollars
When you first started your business, you had a plan. It may have been something roughly scratched out on an A4 sheet of paper, or a complex business plan you presented to your bank manager, or maybe something in between. Your business plan provided you with a mission, a path for your business to help keep things moving in a positive, forward direction.\
Read MoreTopics: growing your business, strategy, small business, attract new customers, business blog, unrealised potential, barter, business needs, networking
Did you know that the ancient concept of bartering goods/services is still relevant in this age of digital money? Yes, as amazing as it may seem, trading your products in exchange for what you need or would otherwise have purchased in cash can be the ultimate business tactic. Not only do you attract new customers in the process, but you also increase the profitability of your business, managing stock more effectively and participating in a supportive network of other businesses. What’s more, a healthy barter relationship can serve as a perfect opportunity to turn your bartering members of today into the paying clients of tomorrow. After all, opportunities for extra income shouldn’t be passed up!
Read MoreTopics: attract new customers, save cash, build business networks, unrealised potential, increase sales, networking
Most business marketing efforts are split between the competing goals of customer acquisition and customer retention. While new customers translate directly to more business, and greater opportunities for expansion, every business still needs its share of loyal customers to remain afloat. Establishing customer retention as an integral part of your larger marketing strategy is important for the long-term success of your business. Even big corporations rely on their customer loyalty strategies for their business to run smoothly! Find out some of the perks of having loyal customers for your business.
Read MoreTopics: attract new customers, increase sales, business needs, networking, customer loyalty
Bartercard’s cashless currency is becoming a popular choice for employers to incentivise their employees, rewarding additional bonuses and providing staff gifts. You might think Bartercard’s benefits can only be used to get more customers, but in fact they can also be used to incentivise performance within your talented team! Continue reading to learn why more and more New Zealand businesses are turning to Bartercard to supplement their workers’ compensation.
Read MoreTopics: unrealised potential, increase sales, business needs, networking, rewarding staff, trade dollars
