Very few businesses in the world would willingly say “no” to more sales. After all, businesses exist to increase profit, and business owners and employees are working to earn a living and support their families. However, generating those additional sales can be a major challenge. Clients don’t just fall into our laps. Often, you have to invest a lot of time and effort in marketing before you see any results.
Read MoreThe Benefits of Bartercard as an Additional Income Stream
Topics: business strategies, growing your business, increase cash flow, small business, attract new customers, save cash, business blog, increase sales, barter, business needs, networking
Embracing Change to Grow Your Business
Building a business into a stable, profitable enterprise takes an enormous amount of time, effort, investment, and resources. For that reason, it probably comes as no surprise that many business owners become very cautious about making major changes once they do achieve such stability and profitability. Unfortunately, those instincts can get in the way of their business’ continued growth and long-term success.
Read MoreTopics: business strategies, growing your business, small business, attract new customers, save cash, trade exchange, build business networks, unrealised potential, increase sales, business needs
What Business Owners Should Know About Lead Generation
Leads are the backbone of any business. Your business wouldn’t exist without them, so where should you go to dig them up? Below, we’ll explain all there is to know about lead generation, and how Bartercard can help.
Read MoreTopics: growing your business, attracting new customers, increase cash flow, increase sales
Does Gender Equality Within Your Staff Affect Your Profit Margin?
Have a look around your office. What do you see? If the answer is just a bunch of men, then you have some work to do. The facts are in: Gender diversity in the workplace is more than an ethical imperative in our modern culture. It’s also just plain good for business.
Read MoreTopics: growing your business, increase profit, increase cash flow, market research, Leadership, unrealised potential, business needs
Bartercard Member Story: Peter & Rosemary Tennent at the Devon Hotel
The iconic Devon Hotel in New Plymouth, New Zealand has the region’s highest rating as a Qualmark 4 Star Plus gold-rated hotel and conference centre. They put their visitors on the doorstep of the CBD and all the most visited attractions in New Plymouth. They’re also committed to supporting local communities and sporting groups and have been providing Bartercard members luxury accommodation for the past 23 years.
Read MoreTopics: growing your business, hospitality, fill downtime, clear excess stock, attract new customers, unrealised potential, increase sales
How Trade Dollars Can Benefit Your Business
Many Bartercard members are shining examples of how the network’s alternate payment of Trade Dollars can be utilised to benefit their business and lifestyle. Maximising cash flow, retaining customers, and keeping stock moving are all important elements of any business, so using Trade Dollars to buy and sell goods and services can offer a wealth of advantages for business owners.
Read MoreTopics: growing your business, increase profit, increase cash flow, fill downtime, clear excess stock, small business, attract new customers, save cash, trade exchange, spare capacity, build business networks
Using Porter's Five Forces to Understand Your Competition
Do you have a clear view of who your competitors are? Do you understand how their actions in the marketplace are affecting your profitability and future planning? Being aware of what’s happening around you and what your competitors are up to is fundamental to the survival of any business – big or small. Knowing where your business is at is crucial to stay competitive and get more customers, but what business techniques can help you?
Read MoreTopics: growing your business, increase profit, increase cash flow, fill downtime, bartercard tourism, attract new customers, build business networks
Seven Key Reasons Why Leaders Fail in Business
No two businesses are the same. Similarly, no two leaders are the same. Leaders come in many forms and achieve many levels of effectiveness, from the exceptional to the serviceable to the unfortunate. Being a good leader requires hard work and commitment. You’ll need to hone your skills and earn the respect of your team members.
Read MoreTopics: growing your business, increase profit, increase cash flow, fill downtime, bartercard tourism, attract new customers, build business networks
Bartercard Member Story: Side Dive Munda on the Value of Referrals
Word of mouth and referrals are the best way to attract new business. Not only do they provide credibility for your business and the customers spreading the word, referrals are a free form of advertising and promotion. What’s more, data supports the notion that word of mouth marketing does indeed is one of the most influential factors for people when making a purchase.
Read MoreTopics: growing your business, increase profit, increase cash flow, fill downtime, bartercard tourism, attract new customers, build business networks
A Match Made in Heaven: Adelaide Hills and Presente Marketing Australia
Adelaide Hills Retreats, formerly Adelaide Hills Country Cottages, incorporates new levels of luxury in every way, offering its clients unrivalled retreats in the Adelaide Hills. They have been a Bartercard member since 2006 but hadn’t really been taking advantage of the full benefits of the network, until they were introduced to Presente Marketing Australia.
Read MoreTopics: business strategies, growing your business, increase cash flow, buyer demand, attract new customers, build business networks, motivation