It’s not surprising to see a significant shift of practices when it comes to business networking. The world has adopted new ways to network that are no longer limited to face-to-face interactions. For a long time, business owners have attended meetings, events, and tradeshows to expand their contact base. Today, thanks to fast-paced technology, online networking sites have become common in the realm of making business connections.
Read MoreTopics: small business owner, strategy, small business, attract new customers, build business networks, unrealised potential, business needs, networking, trade dollars
Business networking is an essential growth strategy to scale up your business and create a real impact on your bottom line. Finding a supportive network can help you find true value in your work, as you help your customers with your products and services, while making authentic connections.
Read MoreTopics: attract new customers, trade exchange, build business networks, increase sales, business needs, networking, trade dollars
Research shows conclusively that your existing customers are your best chance at increasing your overall sales. Closing a deal with a potential new customer is tricky and doesn’t actually happen all that often—even if your sales team are virtuosos of the craft. Statistically speaking, you’re much more likely to find success selling additional products and services. That’s where upselling and cross-selling come in. Unfortunately, people hear a lot about these kinds of tactics, and it’s easy for them to switch off if you take a poor approach. What exactly are these tactics, and how can you employ them effectively?
Read MoreTopics: unrealised potential, increase sales, business needs, trade dollars
As a small business owner, consistent, constant marketing plays a big part in making sure your audience knows you, what you offer and what makes you unique. It would be great to simply open the door to your business every day and wait for the customers to roll on in. In reality, we know that doesn’t happen without a LOT of effort.
Read MoreTopics: business strategies, growing your business, increase cash flow, social media, small business, content marketing, increase sales, trade dollars
Understanding the financial health of your business can be an extremely overwhelming task to get your head around. Unless you have a passion for figures then it’s an area that can cause a lot of frustration and stress. You may have a handle on your profit and loss statement, but are you able to look deeper and really see how your business is going?
Read MoreTopics: Accounting, increase cash flow, small business, attract new customers, save cash, spare capacity, unrealised potential, increase sales, business needs, trade dollars
To increase business profits, you don’t need to allot a huge portion of your company’s budget. Even the best planned marketing campaigns can fail. Every facet of business decision-making, including one’s marketing strategy, almost always involves risks, and a positive turnout isn’t 100% guaranteed. As market behaviour continuously changes, investing in large, high-cost campaigns don’t always translate to increased sales. Thankfully, there are ways in which your business can achieve maximum profitability minus the costly investment. Here, we talk about low-cost effective strategies, which can pave the way for business growth.
Read MoreTopics: small business, save cash, branding, increase sales, business needs, trade dollars
Bartercard Australia has released the latest accommodation offerings in beautiful South Australia. They have accommodation available in Blancetown, Gawler, Stirling, Stansbury, Mannum, Baudin Beach, Kingscote, Penzance and Adelaide.
Read MoreTopics: travel, improve lifestyle, bartercard tourism, Bartercard Search, trade dollars
Bartercard’s cashless currency is becoming a popular choice for employers to incentivise their employees, rewarding additional bonuses and providing staff gifts. You might think Bartercard’s benefits can only be used to get more customers, but in fact they can also be used to incentivise performance within your talented team! Continue reading to learn why more and more New Zealand businesses are turning to Bartercard to supplement their workers’ compensation.
Read MoreTopics: unrealised potential, increase sales, business needs, networking, rewarding staff, trade dollars
You work hard for every dollar you earn in your business. The last thing you want is to waste it on hit-and-miss advertising or marketing campaigns. You need to make sure your investment in marketing is working for you and giving you the greatest possible return.
As you plan, measure and track your marketing efforts, you will learn what works (and doesn’t) for your business. Then you can focus your efforts on the right type of marketing to generate the best results.
Read MoreTopics: growing your business, attracting new customers, market research, save cash, content marketing, increase sales, business needs, trade dollars
Aroha O’Brien is still floating on cloud 9 after celebrating her magical wedding to husband John, not just for the obvious reasons, but the fact that being a Bartercard employee, she benefitted from the vast network of members to help her plan her big day. Aroha has worked for Bartercard for 11 years as a Corporate Receptionist and more latterly as a Member Services Officer and assisting the Bartercard Directors. She and her husband-to-be planned their wedding in just seven months, and we caught up with Aroha on her return to work.
Read MoreTopics: tourism, travel, improve lifestyle, save cash, trade dollars
