Do you know what Apple Inc, General Motors and Amazon have in common? Except for the fact that they are among the most successful companies in the world, there is one more thing – they continue to add new products to their existing portfolio. Despite being giants in their own right, they know the value that product line expansion brings to business and are constantly looking for opportunities to develop a new line of product.
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Recent Posts
Product Line Expansion: What Diversification Means for Your Business
Topics: business strategies, growing your business, increase cash flow, expand your product line, build business networks, business needs
New Customers Vs Returning Customers: Which are More Important?
Customers, new or old, are crucial for running a successful business. However, while all types of customers are equally important, new and old customers require different marketing strategies. What is even more daunting is the fact that they both react differently to certain marketing strategies, and thus need to be approached differently as well.
Read MoreTopics: growing your business, increase cash flow, small business, attract new customers, increase sales, business needs
The Benefits of Bartercard as an Additional Income Stream
Very few businesses in the world would willingly say “no” to more sales. After all, businesses exist to increase profit, and business owners and employees are working to earn a living and support their families. However, generating those additional sales can be a major challenge. Clients don’t just fall into our laps. Often, you have to invest a lot of time and effort in marketing before you see any results.
Read MoreTopics: business strategies, growing your business, increase cash flow, small business, attract new customers, save cash, business blog, increase sales, barter, business needs, networking
Embracing Change to Grow Your Business
Building a business into a stable, profitable enterprise takes an enormous amount of time, effort, investment, and resources. For that reason, it probably comes as no surprise that many business owners become very cautious about making major changes once they do achieve such stability and profitability. Unfortunately, those instincts can get in the way of their business’ continued growth and long-term success.
Read MoreTopics: business strategies, growing your business, small business, attract new customers, save cash, trade exchange, build business networks, unrealised potential, increase sales, business needs
What Business Owners Should Know About Lead Generation
Leads are the backbone of any business. Your business wouldn’t exist without them, so where should you go to dig them up? Below, we’ll explain all there is to know about lead generation, and how Bartercard can help.
Read MoreTopics: growing your business, attracting new customers, increase cash flow, increase sales
How to Deal with Business Scams
Scammers work in many different, shady ways. As business owners and consumers, we must be ever vigilant when it comes to business frauds that try to make a run for our money. If you’re a business owner, you should be aware of scammers that will try to ruin your business reputation. For Bartercard, scam artists are one of the most dangerous risks your business faces. Below, we offer advice on how to steer clear from the true business scams that pose major risks to your private information, reputation, and money.
Read MoreTopics: small business owner, small business, business needs
How is Technology Changing B2B Networking?
Plenty has been written about how technological advances allow businesses to better connect with their customers, but what about with each other? How well is your business keeping up with changes in the B2B networking arena? These days, keeping pace with change in the business world is harder than ever. However, for those ready and willing to put in the work, these rapid changes to B2B networking represent a terrific opportunity to separate yourself from your competition.
Read MoreTopics: small business owner, increase cash flow, attract new customers, save cash, build business networks, increase sales
Does Gender Equality Within Your Staff Affect Your Profit Margin?
Have a look around your office. What do you see? If the answer is just a bunch of men, then you have some work to do. The facts are in: Gender diversity in the workplace is more than an ethical imperative in our modern culture. It’s also just plain good for business.
Read MoreTopics: growing your business, increase profit, increase cash flow, market research, Leadership, unrealised potential, business needs
Bartercard Member Story: Peter & Rosemary Tennent at the Devon Hotel
The iconic Devon Hotel in New Plymouth, New Zealand has the region’s highest rating as a Qualmark 4 Star Plus gold-rated hotel and conference centre. They put their visitors on the doorstep of the CBD and all the most visited attractions in New Plymouth. They’re also committed to supporting local communities and sporting groups and have been providing Bartercard members luxury accommodation for the past 23 years.
Read MoreTopics: growing your business, hospitality, fill downtime, clear excess stock, attract new customers, unrealised potential, increase sales
Dispelling the Biggest Bartercard Myths
Bartering has been around since ancient times. Our ancestors were practicing it long before us – especially in times when money didn’t even exist. It’s a simple concept. Barter is the exchange of goods and services for other goods and services people offer. Today, the barter trading system has been refined to fit modern day business models and businesses’ needs. Though it still follows the same concept, barter has now opened more opportunities for businesses to capitalise on their unrealized potential. Still, some people misconstrue how the whole Bartercard system works. Is it a scheme? Is it a way to avoid taxes? These are valid questions and today, our blog will clear up some misconceptions surrounding incorrect Bartercard reviews, and hopefully give an insight into how Bartercard works. Let’s take a look!
Read MoreTopics: build business networks, Bartercard myths, mythbusted, unrealised potential, increase sales, barter, business needs